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How can I change my thinking?

Author :

Submitted : 2018-06-15 04:33:32    Popularity:     

Tags: change  thinking  

Earlier today i discovered something. Me and a old friend were talking about his buisness, he runs a barbershop. We were thinking out loud, trying to come up with new ideas on how to bring more money in to his shop and I couldn't think of anything. W

Answers:

a barbershop is one that has a definite number of customers, unless all men have gone bald
men will get haircuts maybe weekly so if you want to offer something that other shops don't that is probably your only way to entice more customers

There are a LOT of books, look for one called Guerrilla Marketing. Learn to think outside the box.

You would need to identify WHO his customer base is -- all men? Men and boys? What general ages? Having that knowledge lets you understand how you can reach them with any form of advertising. Older guys aren't on the internet, a sign in the window with a price of haircuts works best for them. Twitter posts can connect with the teens and 20-somethings. Things like that.

Is the shop looking GOOD inside or is it run down? A new coat of paint can do wonders. The place I go to also has a lady barber there that cuts women's hair for a discount ($15). They DON'T advertise that because they'd be swamped with women. However one thing they do is have a container of cookies out for the customers who do come in and wait. They have a TV on too, but it's always tuned to something boring.

go to the library and ask the librarian to point you to books on business strategies, then read a few

You might want to read the Art of the Deal..... It's author has been pretty successful at everything he has done so far.

Could try setting up some advertisements through the mail, on music radio or on television or even try moving the shop to a more busy and better location however ,wouldn't like too many extra customers as your friend will be practically run off his feet and have no time for chilling in between hair trimmings.



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